Tehran, Iran
Genres Persian pop, Hip hop, R&B, Dance music, House
Occupations Singer, DJ
Years active 2005–present
Labels Warner Music Scandinavia (WEA)
Website www.arash.com
Arash Labaf was born in Tehran, Iran. At age ten, he and his family moved to Sweden, where he still resides. In an interview with BBC Persian Television, he has mentioned that his mother and father are
from the Iranian cities of Shiraz and Isfahan, respectively.[1] Also in one of his interviews, he stated his great grandfather is Iranian Azeri.[2][3][4][5][6][7][8] In an interview with Arash emphasized: "My great-grandfather was an Azeri so I always feel my Azerbaijani roots.".[9] Consequently his family moved to Malmö, Sweden. He resides in Malmö when he is not on tour and considers it his hometown.
Career
Arash has said that the reason he chooses to sing in his native language is because of his "deep attachment to Iran and Persian culture."[10]
His debut album, Arash, was released by the Warner Music Sweden in June 2005, after he had finished college. His singles, "Boro Boro" ("Go Away") and "Temptation" (featuring Rebecca Zadig) made it to the hit lists around Europe, and their respective videos garnered significant airplay on more than 20 MTV outlets across the world.
In addition to successes in his home countries' music charts, namely Sweden and Iran, the platinum-selling singer and producer Arash has had hits notably in Eastern European and South-East European charts like Russia, Ukraine, Greece, Bulgaria, Poland, Hungary, Georgia, Armenia, Azerbaijan, Serbia, Slovakia, Slovenia, Romania, Turkey and in Asian music charts like in Tajikistan, Kazakhstan, Afghanistan, Uzbekistan and throughout the Arab Middle Eastern countries. His singles have charted many times on Swiss and Finnish charts and he is especially famous in Poland. His song "Boro Boro" was featured in Indian Bollywood movie Bluffmaster!.
His album Arash was certified gold in 5 countries: Germany, Russia, Slovenia and Greece and in Sweden for the single "Boro Boro" went gold.[11] This song was also featured in the Hindi Bollywood film Bluffmaster! and he was the featured Artist of the Month on MTV India. He made a guest appearance in the movie as well as a DJ singing "Boro Boro".
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